After trying it for a couple months, I’m confident that the $20/month New York Times iPad subscription is a really crappy price and just makes no sense. They’re just giving away too much free content! They have a system that allows all visitors to read quite a few articles in a given time period before hitting the paywall — and it’s about as much as I have time to read. With the subscription, I was paying to read only a handful more — maybe none at all some months.
It’s an ironic failure. I would have have kept paying if they didn’t give away so much, even though the price is too high. Or I would have kept paying if the price was lower. Steve Jobs warned them!
Update: I re-ran this experiment in early 2014 … same result, even being a little more keen on keeping up with NYT content than before.