Dear Dropbox, You Blew It

In general, Dropbox has been an invaluable service, the best of the cloud so far. But, back in January, Dropbox had a major service failure. And they handled it poorly. This was my complaint:

Dropbox, your bulletins for your major service failure were lame: they were not prominent, clear, or frequent enough. There are many ways you could have made it much easier for your customers to learn what was going on. I wasted the better part of an hour troubleshooting pointlessly (and anxiously) before finally discovering your blog post about it. That’ll be $250 for my time and sanity, please.

I run a little online business, and I broadcast service bulletins on multiple channels, right where people are going to find it. My customers cannot miss the bulletin — if they go looking at all, they’ll find it. It’s not that hard. If I can do it, you can do it.